University of California
Tehama County
Parenthetical phrase hits the nail on the head
Sometimes it’s the little side comments people make that are most telling. This could certainly be true in a brief Chico Enterprise-Record story published over the weekend about artisan olive growers. In the lead sentence, business editor Laura Urseny called UC Cooperative Extension “food and farm information central.” That’s a label I think we could get used to. For the brief, UC Cooperative Extension farm advisor Paul Vossen told the writer that about 25 percent of California's olive oil comes from small artisan producers and nearly all California olive oil is fresher and better tasting than imported oil.